Instead of making a new phone, Essential has bought a defunct email app

Instead of making a new phone, Essential has bought a defunct email app

Essential has acquired CloudMagic, pairing the struggling smartphone maker with the company behind the shut-down email app Newton, it confirmed to TechCrunch today. It’s a weird convergence of two underdogs, but makes some amount of sense when you look at what’s supposed to be next for Essential. Newton Mail was shut down in September, in another sign that premium email apps are experiencing much difficulty competing against the free options offered by Google, Microsoft, and Apple.

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The Verge

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